Insights, strategies, and success stories to help you grow with gift cards.

A practical step-by-step guide to launching a gift card program — choosing a platform, integrating with your POS and eCommerce, and going live.
Read: How to start a gift card program for your business

Get your gift card program ready for the holiday season with tips to maximize revenue.
Read: Be ready to maximize Christmas revenue with Wrapped gift cards

Discover five proven strategies to market gift cards and drive more sales in 2025.
Read: 5 Best Gift Card Marketing Strategies for 2025

How Rockaway Records uses Wrapped to create a unified gift card experience across channels.
Read: Rockaway Records drives revenue and delights customers with a unified gift card experience

Learn how distributing gift cards locally can be a powerful customer acquisition strategy.
Read: How Giving Away Gift Cards Locally Can Grow Your Revenue

TPC Toronto elevates their gifting experience with modern digital and physical gift cards.
Read: Modern gift cards that match the premium golf experience at TPC Toronto

How Nodo eliminated gift card friction and improved the customer experience with Wrapped.
Read: Nodo is using Wrapped to resolve gift card friction for customers and staff

Mr. Pickles creates a premium digital gift card storefront that matches their brand.
Read: Mr. Pickles enhances their customer experience with their digital gift card storefront

The Big Easy Group achieves a sales uplift with Wrapped's multi-venue gift card solution.
Read: The Big Easy Group Transforms Gifting with Wrapped

Alpha60 transforms their gift card program with a premium branded experience.
Read: Alpha60 is using Wrapped to deliver the gift card experience they always wanted

Four Pillars Gin creates gift cards that match their world-class brand identity.
Read: Four Pillars Gin upgrades their gift cards to align with their world class brand

AS Colour upgrades from basic vouchers to a modern omnichannel gift card program.
Read: AS Colour transforms their gift card experience with Wrapped

How Au Bon Marche made gift cards their number one selling product online.
Read: Gift cards become the top-selling online product for Au Bon Marche

Introducing marketing automation features to drive higher spend at redemption.
Read: New: Gift Card Marketing Automation to increase basket size and promote products

Launch promotional gift card campaigns that drive sales without cheapening your brand.
Read: New: Run promotions without discounting your brand with Wrapped's New Gift Card Campaigns

Prepare your gift card program for the holiday rush with these essential tips.
Read: 'Tis the season: How brands should prepare for the holidays with gift cards

How to sync gift cards between Lightspeed X-Series POS and BigCommerce.
Read: Gift cards that work across Lightspeed X-Series and BigCommerce

How to sync gift cards between Lightspeed X-Series POS and WooCommerce.
Read: Gift cards that work across Lightspeed X-Series and WooCommerce

How to sync gift cards between Lightspeed X-Series POS and Shopify.
Read: Gift cards that work across Lightspeed X-Series and Shopify

The top Shopify apps that can help grow your eCommerce business.
Read: 9 Shopify Apps to grow your eCommerce business in 2024

Seven compelling reasons why every business should offer gift cards.
Read: 7 reasons to offer gift cards