Case Studies and Tips

Insights, strategies, and success stories to help you grow with gift cards.

How to start a gift card program for your business
Gift card tips

How to start a gift card program for your business

A practical step-by-step guide to launching a gift card program — choosing a platform, integrating with your POS and eCommerce, and going live.

Natasha Mazey

Read: How to start a gift card program for your business

Be ready to maximize Christmas revenue with Wrapped gift cards
Wrapped newsGift card tips

Be ready to maximize Christmas revenue with Wrapped gift cards

Get your gift card program ready for the holiday season with tips to maximize revenue.

Natasha Mazey

Read: Be ready to maximize Christmas revenue with Wrapped gift cards

5 Best Gift Card Marketing Strategies for 2025
Wrapped newsGift card tips

5 Best Gift Card Marketing Strategies for 2025

Discover five proven strategies to market gift cards and drive more sales in 2025.

Natasha Mazey

Read: 5 Best Gift Card Marketing Strategies for 2025

Rockaway Records drives revenue and delights customers with a unified gift card experience
Case study

Rockaway Records drives revenue and delights customers with a unified gift card experience

How Rockaway Records uses Wrapped to create a unified gift card experience across channels.

Natasha Mazey

Read: Rockaway Records drives revenue and delights customers with a unified gift card experience

How Giving Away Gift Cards Locally Can Grow Your Revenue
Gift card tips

How Giving Away Gift Cards Locally Can Grow Your Revenue

Learn how distributing gift cards locally can be a powerful customer acquisition strategy.

Natasha Mazey

Read: How Giving Away Gift Cards Locally Can Grow Your Revenue

Modern gift cards that match the premium golf experience at TPC Toronto
Case study

Modern gift cards that match the premium golf experience at TPC Toronto

TPC Toronto elevates their gifting experience with modern digital and physical gift cards.

Natasha Mazey

Read: Modern gift cards that match the premium golf experience at TPC Toronto

Nodo is using Wrapped to resolve gift card friction for customers and staff
Case study

Nodo is using Wrapped to resolve gift card friction for customers and staff

How Nodo eliminated gift card friction and improved the customer experience with Wrapped.

Natasha Mazey

Read: Nodo is using Wrapped to resolve gift card friction for customers and staff

Mr. Pickles enhances their customer experience with their digital gift card storefront
Case study

Mr. Pickles enhances their customer experience with their digital gift card storefront

Mr. Pickles creates a premium digital gift card storefront that matches their brand.

Natasha Mazey

Read: Mr. Pickles enhances their customer experience with their digital gift card storefront

The Big Easy Group Transforms Gifting with Wrapped
Case study

The Big Easy Group Transforms Gifting with Wrapped

The Big Easy Group achieves a sales uplift with Wrapped's multi-venue gift card solution.

Natasha Mazey

Read: The Big Easy Group Transforms Gifting with Wrapped

Alpha60 is using Wrapped to deliver the gift card experience they always wanted
Case study

Alpha60 is using Wrapped to deliver the gift card experience they always wanted

Alpha60 transforms their gift card program with a premium branded experience.

Natasha Mazey

Read: Alpha60 is using Wrapped to deliver the gift card experience they always wanted

Four Pillars Gin upgrades their gift cards to align with their world class brand
Case study

Four Pillars Gin upgrades their gift cards to align with their world class brand

Four Pillars Gin creates gift cards that match their world-class brand identity.

Natasha Mazey

Read: Four Pillars Gin upgrades their gift cards to align with their world class brand

AS Colour transforms their gift card experience with Wrapped
Case study

AS Colour transforms their gift card experience with Wrapped

AS Colour upgrades from basic vouchers to a modern omnichannel gift card program.

Natasha Mazey

Read: AS Colour transforms their gift card experience with Wrapped

Gift cards become the top-selling online product for Au Bon Marche
Case study

Gift cards become the top-selling online product for Au Bon Marche

How Au Bon Marche made gift cards their number one selling product online.

Natasha Mazey

Read: Gift cards become the top-selling online product for Au Bon Marche

New: Gift Card Marketing Automation to increase basket size and promote products
Wrapped newsGift card tips

New: Gift Card Marketing Automation to increase basket size and promote products

Introducing marketing automation features to drive higher spend at redemption.

Natasha Mazey

Read: New: Gift Card Marketing Automation to increase basket size and promote products

New: Run promotions without discounting your brand with Wrapped's New Gift Card Campaigns
Wrapped newsGift card tips

New: Run promotions without discounting your brand with Wrapped's New Gift Card Campaigns

Launch promotional gift card campaigns that drive sales without cheapening your brand.

Natasha Mazey

Read: New: Run promotions without discounting your brand with Wrapped's New Gift Card Campaigns

'Tis the season: How brands should prepare for the holidays with gift cards
Gift card tips

'Tis the season: How brands should prepare for the holidays with gift cards

Prepare your gift card program for the holiday rush with these essential tips.

Natasha Mazey

Read: 'Tis the season: How brands should prepare for the holidays with gift cards

Gift cards that work across Lightspeed X-Series and BigCommerce
Gift card integrations

Gift cards that work across Lightspeed X-Series and BigCommerce

How to sync gift cards between Lightspeed X-Series POS and BigCommerce.

Natasha Mazey

Read: Gift cards that work across Lightspeed X-Series and BigCommerce

Gift cards that work across Lightspeed X-Series and WooCommerce
Gift card integrations

Gift cards that work across Lightspeed X-Series and WooCommerce

How to sync gift cards between Lightspeed X-Series POS and WooCommerce.

Natasha Mazey

Read: Gift cards that work across Lightspeed X-Series and WooCommerce

Gift cards that work across Lightspeed X-Series and Shopify
Gift card integrations

Gift cards that work across Lightspeed X-Series and Shopify

How to sync gift cards between Lightspeed X-Series POS and Shopify.

Natasha Mazey

Read: Gift cards that work across Lightspeed X-Series and Shopify

9 Shopify Apps to grow your eCommerce business in 2024
Gift card tips

9 Shopify Apps to grow your eCommerce business in 2024

The top Shopify apps that can help grow your eCommerce business.

Natasha Mazey

Read: 9 Shopify Apps to grow your eCommerce business in 2024

7 reasons to offer gift cards
Wrapped newsGift card tips

7 reasons to offer gift cards

Seven compelling reasons why every business should offer gift cards.

Natasha Mazey

Read: 7 reasons to offer gift cards