How do I order gift cards in bulk for my company?

Wrapped's bulk gift card generator issues hundreds or thousands of cards in a single batch with custom denominations, branded design, and personalised messaging. Cards can be exported as a CSV for distribution or sent directly to recipient email addresses on a scheduled date. Bulk-ordered physical cards can be printed and shipped.

Can I use gift cards for employee rewards?

Yes — this is one of the most common B2B use cases. A merchant orders a batch of gift cards (e.g. for end-of-year bonuses, sales contests, or service anniversaries), distributes them to employees, and the recipients redeem them as customers. The merchant captures the spend back into the business and the employees get a more flexible reward than a single restaurant or item gift.

Can I issue gift cards as customer goodwill or recovery?

Yes. Issue ad-hoc gift cards in any denomination from the Wrapped admin (or via API) to a specific customer email address. Common use cases: service-recovery, VIP gestures, refer-a-friend rewards, and post-purchase delight programs. Issued gift cards post to the same liability ledger as purchased ones.

How are corporate gift card orders different from retail purchases?

They typically have a different commercial structure: bulk discount, custom branding or messaging, scheduled delivery dates, and CSV/spreadsheet export of the issued codes for the buyer. Wrapped supports all of these natively, with API access on Pro and above for fully programmatic ordering.

Solutions / Corporate gift cards

Corporate gift cards and bulk gift card programs

Wrapped supports corporate gift card use cases out of the box — bulk gift card generation, branded employee rewards, customer-recovery vouchers, and partner / referral programs. The same platform that runs your consumer gift card program handles B2B gifting on the same liability ledger, with branded delivery and full audit trails.

In 30 seconds

Issue gift cards in bulk with one upload or API call. Each card is uniquely coded, branded, and trackable. Recipients redeem them like any other Wrapped gift card — in-store, online, or via the Wrapped App. Bulk orders can ship physical cards or schedule digital delivery to recipient emails.

Common B2B gift card use cases

Employee rewards and recognition

End-of-year bonuses, sales contests, service-anniversary gifts, and team celebrations. A retailer or hospitality group issues branded gift cards to employees, who redeem them as customers. The merchant captures the spend back into the business and the recipients get a more flexible reward than fixed-product alternatives.

Customer-recovery and goodwill

Issue ad-hoc gift cards as service recovery for individual customers (a delayed delivery, an order issue, an unhappy table) or as VIP gestures (loyalty milestones, complimentary upgrades). Per-card audit trails capture who issued what, why, and to whom — clean for finance review.

Partner, referral, and acquisition programs

Refer-a-friend rewards, brand collaborations, influencer drops, and partnership campaigns. Generate a batch of unique gift cards, distribute via the partner channel, track redemption per code or per cohort.

Corporate orders for clients and stakeholders

High-value B2B sales of gift cards in bulk to corporate buyers using them as client gifts, holiday gifts, or stakeholder thank-yous. Wrapped handles bulk denomination, branded packaging or email design, scheduled delivery, and CSV exports for the buyer's distribution.

How bulk gift card generation works

Open the Bulk Generator in your Wrapped admin (or call the API).
Choose the number of cards, denomination(s), expiry rules, and the gift card design.
Optionally upload a recipient list (name, email, scheduled delivery date) or generate "blank" cards for distribution as physical or printed codes.
Generate — cards are issued with unique codes, posted to the liability ledger, and either emailed to recipients or exported as CSV for your team to distribute.
Track redemption by cohort, recipient, or campaign in the analytics dashboard.

API access for programmatic ordering

On the Pro plan and above, the Wrapped REST API supports fully programmatic gift card issuance. Common patterns: HRIS integrations that auto-issue anniversary rewards, support-tool integrations that issue recovery credits when a ticket is closed with a "credit" outcome, partner platforms that mint a unique gift card for every successful referral. Documentation is at wrappedgiftcards.readme.io.

Gift card accounting and liability — how bulk-issued cards flow through deferred revenue and breakage.
Gift card fraud prevention — especially relevant for high-volume corporate orders.
Gift cards vs store credit — choosing the right instrument for employee rewards vs customer recovery.

Frequently asked questions

How do I order gift cards in bulk for my company?: Wrapped's bulk gift card generator issues hundreds or thousands of cards in a single batch with custom denominations, branded design, and personalised messaging. Cards can be exported as a CSV for distribution or sent directly to recipient email addresses on a scheduled date. Bulk-ordered physical cards can be printed and shipped.
Can I use gift cards for employee rewards?: Yes — this is one of the most common B2B use cases. A merchant orders a batch of gift cards (e.g. for end-of-year bonuses, sales contests, or service anniversaries), distributes them to employees, and the recipients redeem them as customers. The merchant captures the spend back into the business and the employees get a more flexible reward than a single restaurant or item gift.
Can I issue gift cards as customer goodwill or recovery?: Yes. Issue ad-hoc gift cards in any denomination from the Wrapped admin (or via API) to a specific customer email address. Common use cases: service-recovery, VIP gestures, refer-a-friend rewards, and post-purchase delight programs. Issued gift cards post to the same liability ledger as purchased ones.
How are corporate gift card orders different from retail purchases?: They typically have a different commercial structure: bulk discount, custom branding or messaging, scheduled delivery dates, and CSV/spreadsheet export of the issued codes for the buyer. Wrapped supports all of these natively, with API access on Pro and above for fully programmatic ordering.